Using email marketing has many advantages. It’s an extremely cost effective way to generate traffic and attract many new potential customers and clients.
Email marketing enables you build up a database of your target audience and form a solid business relationship with them. You can offer promotions in the form of coupons, special discounts and giveaways to create further sales for your business.
Your database becomes a very important asset to your business and helps to advertise and promote your business, products and services.
All of your email marketing campaigns are tracked to ascertain the most effective ways of reaching your audience.
If you choose to add email marketing to your website package with Purple Prodigy, you can expect the following services:
- Adding a customised opt-in form for visitors to sign up to your list
- Help with managing your email list
- Strategies to entice people to join your email list
- Creation of email templates making it easy for you to fill in the blanks
- Tracking and testing of all email campaigns
- Organising a recommended schedule of when and how often to email your list
- We even work out the best time of day the recipients are likely to open your emails
All of our recommended email templates and campaigns are in compliance with he CAN-SPAM Act of 2003.